2009 - Roma '09 Store (negozio Parco Leonardo)
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Sales outlet located in Parco Leonardo
Designed by Roberto Ciambrone, it was set up inside a shopping centre in order to sell gadgets related to the World Swimming Championships. The image comprises flooring painted as if to resemble water and subsequently coated with resin, and a false ceiling formed of blue waves made of alveolar polycarbonate, placed in a parallel manner.
The back walls are completely mirrored with raised rectangular panels which increase the depth of the store, while the transparent Plexiglas sliding shelves increase the focus on the products displayed. Five screens are placed among the shelves which transmit images of famous swimmers and the events programme for the World Championships held at Foro Italico in Rome.
