2007 Big Strawberry
Outdoors venue: Big Strawberry
Designer: Roberto Ciambrone
Location: Fiesta - Parco Rosati
Carpentry and metalwork: Scenografia International Srl
Designed by Roberto Ciambrone and created for fairs, exhibitions, events, etc.
Made of resin with an iron framework, it is used as a frozen yoghurt sales outlet, with the image of a big strawberry whose eyes move and wink and a large smiling mouth.
The comic-strip design arouses the curiosity of children and adults alike.
The idea of creating such an imaginative, comic-strip sales outlet springs from the desire to appeal at a visual level, stimulate people’s attention and create a product that can astound both children and adults.
The image of this big strawberry that looks at passers-by, moving and winking its eyes, arouses people’s curiosity and pushes them towards buying and sampling the products on sale.
The construction can be completely dismantled and includes: five arched iron frames covered in painted resin, iron platform with imitation lawn, illuminated sign, internal equipment with workstation, wooden benches and customised rubbish bins, cash desk in the form of an ice-cream kiosk, etc.
The lighting and wiring systems comply with current legislation and are approved by specialists in the field.
